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What to Include in Your Guest Website

Give your attendees everything they need to feel prepared, excited, and well taken care of

Updated over a month ago

Your guest website is the central hub for your event—it’s where attendees go to learn what’s happening, where to be, and how to get there. A clear, well-organized site helps reduce questions, builds excitement, and sets the tone for a smooth experience.

Whether you’re hosting a small offsite or a company-wide retreat, your guest site should be easy to navigate and updated with the latest information.

What to Include on Your Guest Website:

  • Event Details

    • Dates, location, venue address, and time zone

      • These are included by default at the top of your website and are pulled from the Event Details section of your event page

  • Welcome Message

    • Use the Event Overview section to share a brief overview of the event’s purpose and what guests can expect

  • Agenda or Schedule:

    • Use the Itinerary Details section for a high-level daily flow, session times, and major activities (with optional downloads or calendar links)

    • Swap in your minute-by-minute Itinerary closer to the event when the details are finalized

  • Travel Information

    • Include recommended airport(s), arrival/departure timing, and any provided transportation in the Important Details or FAQ sections

  • Hotel Information

    • Your hotel name, address, and check-in/out times are automatically added to the guest website when booking through BoomPop

  • Meals & Activities

    • Share what’s included, what to bring (e.g., walking shoes or business casual attire), etc. in the Important Details or FAQ sections

  • FAQs Section:

    • Answers to common questions like “Is the hotel prepaid?”, “Can I extend my stay?”, or “Is there a dress code?”

  • Contact Info:

    • Be sure to add who to reach out to with questions before or during the event in the Event Overview section

Pro Tips

  • Keep it updated: If anything changes (agenda, location, etc.), update the site right away to avoid confusion.

  • Highlight action items: Use bold text to draw attention to things guests need to do, like RSVP or book travel.

  • Include a packing list: A short list of suggested items (e.g., layers, sunscreen, laptop) is always appreciated.

A well-built guest site takes the guesswork out of attending and makes your team feel cared for before they even arrive. Focus on clarity, simplicity, and the details that help guests show up prepared and excited.

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