What to Include in Your Guest Website

Your guest website is the central hub for your event. It's where attendees go to learn what's happening, where to be, and how to get there. A clear, well-organized site reduces questions, builds excitement, and sets the tone before the event even begins.
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Whether you're hosting a small offsite or a company-wide retreat, here's what to make sure your guest site covers.
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Dates, location, venue address, and time zone are included at the top of your guest website by default— these pull automatically from the Event Details section of your event page. Keep that section up to date and your guest site will stay accurate.

Use the Event Overview section to share a brief intro to the event: what it's for, what guests can expect, and who to reach out to with questions before or during the event. Think of this as your guests' first impression of the experience you're putting together.
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You have two options here depending on how finalized your schedule is, and you can use one or both.
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Itinerary Details is a text-based section where you can write a high-level overview or day-by-day breakdown of what to expect. This is a great option when your schedule is still coming together--it gives guests something useful without locking you into specifics.

The full calendar itinerary displays your sessions in a visual day-by-day calendar view on the guest website, pulling directly from your itinerary tab. Use this once your schedule is finalized and ready to share.

If you'd like guests to be able to sync it to their personal calendar, see how to sync your itinerary to guest calendars.
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Use the Important Details or FAQ sections to share anything guests need to know about getting there: recommended airports, arrival and departure timing, and any transportation that's been arranged.
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A short packing list is also always appreciated: layers, sunscreen, laptop, whatever's relevant for your event.
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If you've booked your hotel through BoomPop, the hotel name, address, and check-in/out details are added to the guest website automatically once the booking is confirmed in the platform. No extra steps needed on your end.

The Activities and Meals section of your guest website pulls automatically from the sessions in your itinerary, no extra configuration needed. To ensure venues display correctly, any locations tied to your sessions must be sourced from the BoomPop vendor database.

Vendors added via "Other results from Google" will not pull through to the guest site. If you need a vendor added to the database, reach out to our support team via chat, or ask your BoomPop event planner if you're working with one.

For anything beyond the session details themselves—dress code, what's included, what to bring—add those in the session description or use Important Details or FAQ to cover the rest.
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The FAQ section is a great place to answer the questions you know are coming--things like "Is the hotel prepaid?", "Can I extend my stay?", or "Is there a dress code?"

Getting ahead of these saves you inbox time and makes guests feel taken care of.
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If anything changes— agenda, location, hotel details— update your guest site right away. Guests refer back to it, and an outdated site creates more questions than it answers.
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Once your site is built out, use our checklist to make sure everything is configured correctly before guests see it: Optimizing Your Guest Website.